How to Make Money With a Fashion Blog: It’s Easy! [BLOG REVIEW]


Would you like to earn a full-time income by blogging about your hobby, too?
Many of the blogs I review on this website generate serious money - month after month!
>>> Click Here to Learn How with My #1 Recommended Training Platform!

Learning how to make money with a fashion blog doesn’t have to be hard nor tendious. Like many blogs that are making money out there, it’s actually quite simple and easy to implement. It’s just a matter of knowing what to add to your blog to get the biggest bang for each visitor.

In today’s blog review I’m taking a look at a blog called Hello Fashion, that’s run by Christine Andrew. The post you and I will be taking apart to analyze how it makes money is one about “Chic Parisian pieces” for under $100 each.

At the end of the post, you’ll have a good idea about how you could structure your very own fashion blog post, and make it generate a good deal of money for you for years to come.

Are you excited? Me too!

So let’s dive right in!

 

The Fashion Blog At a Glance


  • Name: Hello Fashion
  • Owner: Christine Andrew
  • Address: hellofashionblog.com
  • Started year: 2012
  • Alexa Global Rank: 393,033
  • Alexa US Rank: 154,373
  • Backlinks: 346
  • Top 3 Traffic: United States / India / Pakistan
  • Top 3 Keywords: fashion blog / fashion blogs / hello fashion blog

 

First Impression


Okay, so the first thing I notice when opening up the page is that it has lots of pictures. They clearly display the products in multiple angles and various situations. This is a great way to build desire for products among your readers and to help them make an informed decision of whether to buy.

I also see that each image has a Pinterest overlay, which makes it extremely easy for readers to share them on this particular social network. This blog clearly focuses on Pinterest as one of their traffic sources, and for good reason. The fashion niche is quite visual, and building an audience through Pinterest is an excellent strategy due to this fact.

Finally, the last thing I immediately notice when popping onto this fashion blog is that it doesn’t contain much written text. Even though Pinterest seems to be the main source of free traffic here, it’s never a bad thing to provide your users with lots of helpful content.

Like the PROs say: “Content is KING”, and in my opinion it’s extra important on a blog where you’re building your brand. You want to be seen as an authority in your field, and valuable content is one of the easiest ways to get there.

Hello Fashion Pin-It Button

 

What I Like About The Fashion Blog


  • Engaging images. So, as I mentioned just moments ago, the post contains a hefty amount of pictures that shows the reader the products from various angles and in diffierent situations. We are visual creatures by nature, and adding pictures will help keep readers on your blog. It’s also a very easy way to add value to your content (a picture’s worth more than a 1,000 words).
  • States price early. The headline reads “These Chic Parisian Pieces are Under $100 […]“, and immediately lets the reader know what to expect to pay for the products displayed in the post. Not only is this a way to keep those who are interested reading, but it also lets those who think it’s too expensive (or too cheap?) to move on immediately. It provides a good user experience, which is crucial for getting readers to come back to your blog. If they hate their first visit, the risk is they’re not coming back for a second one.
  • Headline contains scarcity. Take a look at the second part of the headline. “[…] are Under $100 and Selling Out Fast“. If you’re genuinely interested in buying “chic Parisian pieces” for a great price, the worst thing imaginable would be if the store ran out of stock before you managed to get your hands on some of your own. My guess is, you’re gonna be looking for that merchant link without even reading through the post. Many times, marketers add scarcity to their offer in order to boost conversion rates. It’s a great way to get people to click and buy, and if it’s a product that adds value to their lives, it’s also quite ethical.
  • Opt-in popup. Christine makes sure to build her e-mail list of “friends” (her words, not mine). As you may already be aware, I always love seeing bloggers encourage their readers to opt-in to their list in order to get them to come back to read new posts, and to also get a chance to market valuable products and services to their following over a longer period.
  • Plenty of affiliate links. The post contains plenty of affiliate links for the clothing being displayed. There’s always a chance for the reader to click through and get themselves some new, pretty pieces. The fashion niche is actually quite enormous, so finding affiliate programs is extremely easy.

Opt-in Popup Hello Fashion

 

What I Don’t Like About The Fashion Blog


  • Not much text. I mentioned this a few sections up, but I’d like to elaborate on it a bit. The thing is that being able to capture your audience with your content (whether it’s text or video) is what makes your brand and blog unique. You want your audience to get to know you through your words. Christine does communicate with the reader, but the content is pretty thin and needs work. This particular post lands on 197 words. (recommended is 1,000+) She’s missing so many opportunities to be discovered through the search engines.
  • Comment quality varies. The comments section is a mess, unfortunately. Few of the comments posted are of high quality and genuine. Others are just posted by people to get a link back to their own blog, and outright unrelated and spammy at times. I’m also missing replies from Christine. It seems that she’s not communicating with her audience in the comments area, which is a shame and a missed opportunity to encourage more readers to comment.
  • Should focus more on list building. There is a list building strategy in place, but there are more places where this fashion blog potentially could capture the email address of a reader. Building your list is THE most efficient strategy to generate a long-term full-time income online. Utilize it as much as you can!

Hello Fashion Spammy Comment

 

What I’d Change On The Fashion Blog


  • Add more content. As I’ve already mentioned, the content is very thin and has so much potential to providing the reader with so much more value. I’d fill out and elaborate on what’s already on there, to provide more value to the reader and get way more opportunities to rank in the search engines.
  • Screen and reply to comments. The comments area needs work. I’d clean up unrelated, spammy comments and perhaps install another anti-spam plugin (it uses Akismet) to keep the spammers away. What’d would be even better is to screen the incoming comments manually and only approve the okay to good ones, and reply to them within 24 hours. This lets future readers see that you’re actively reading and replying to comments, which keeps them from getting discouraged from posting their own comments.
  • Add more opt-in forms. Build that list! I’d add opt-in forms in the sidebar, footer and somewhere in each and every post. Either where it feels relevant or doesn’t get in the way of the content. Putting an opt-in form close to an author box tends to work pretty well. If they like you, they’ll want to follow you.

 

Conclusion


We’ve taken a look at how to make money with a fashion blog and various techniques on how we can improve an already established one. By now, you should have a pretty good idea about how Christine of Hello Fashion makes money with her blog.

The thing is, you can do this too. It’s going to take time and you’re going to have to put in the work, but if you really want to build a full-time income blogging about what you love, you can totally do it. And you don’t have to be a writer either. You want to build a blog with your own words, so that people can connect with you.

Getting your fashion blog up and running is actually easier than it sounds, and once you’re off it’s quite hard to stop. (haha)

The secret to making money online with a blog is that there is no secret. I’ve just shown you how another fashion blog makes money, and that’s all there is to it. The fact is that I’ve shown you where this particular blog is lacking, so you can definitely come up with something better than Hello Fashion.

Put in the work, believe in yourself and great things will come your way!

To your success!


Would you like to earn a full-time income by blogging about your hobby, too?
Many of the blogs I review on this website generate serious money - month after month!
>>> Click Here to Learn How with My #1 Recommended Training Platform!

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